Leveraging advertiser boycotts to influence biased media
Media bias is inherently bad for society. Bias in the news we hear and see prevents citizens from making good choices, leading to waste – wasted lives, wasted health, spoiled environments, and lost opportunities.
Many special interests groups compete to influence the information we receive to their benefit. The goal of this project is to highlight and shame advertisers who promote bad information, influencing media content-makers to make better choices.
The project will take as an input credible processes which detect clear instances of bias, and turn them into effective advertiser boycotts.
Visit MediaBiasWatch
